Key to Customer Service – Video

Parks Coffee Shares the Key to Great Customer Service in New Video Release
Premier office coffee service company releases web video highlighting company’s dedication to great customer service

CARROLLTON, TEXAS — Parks Coffee (Parks & Co / ProStar Services), a family-owned office coffee service company, has released a new promotional video available for viewing on its website blog and official Youtube channel.

The three minute video features members of the Parks family and employees, sharing their thoughts on the importance of customer service in a competitive market. Clay Parks says, “People have a lot of choices: they can go with a big guy, they can go with a small guy, or they can go with ProStar. But we know that they choose us because they know we’re gonna be on time, we’re gonna give them a fair deal, and we’re gonna have people that they can trust in their accounts.”

The influence of this Parks family value has trickled down through the company. “We’re better because we’re customer service friendly,” says Parks Coffee employee DeVon Mitchell. “Not only are we gonna provide a service for you; we’re going to make sure that when we come to your place, we’re gonna offer you more than what you asked for.”

Company founder and president Randy Parks adds, “As it says on the side of our building, we really do ‘Strive for Our Customers’ Affection’.” This internal motto was painted on the side of the Parks Coffee main Dallas headquarters in 2009.

Parks Coffee (Parks & Co / ProStar Services) began in the home garage of Randy and Debbie Parks in 1986. The company grew one account at a time, until finally able to purchase a warehouse in Carrollton, Texas, and eventually more branches in other areas. Parks Coffee now has 6 branches total in Dallas, Houston, San Antonio, Austin, Phoenix and Oklahoma City. Since its inception, Parks Coffee has gained ground in the OCS business leaps and bounds. As a market leader in the coffee service industry, Parks Coffee provides brand name products such as Starbucks Seattle’s Best, FLAVIA, and Keurig. The company has won such awards as National Automatic Merchandising Association’s (NAMA) Coffee Service of the Year award, and Parks Coffee Owner/President Randy Parks has been named National Coffee Service Association’s (NCSA) Operator of the Year award and the FLAVIA Outstanding Distributor Award.

Media Contact: Beth Seeber, 8008897827, bseeber@prostarservices.com

Site: http://www.parkscoffee.com

Crowd Pleaser: A Showcase of Flavors

Close to a year ago, our team introduced a new and exciting way to highlight many of our coffee varieties in a customer’s location.  By utilizing slim packaging options, already in use with our single-serve coffee pod line, we can serve up 8-12 flavors at any time.  More choices, more flavors, more freedom.  And thus, the Crowd Pleaser was born…

To launch the new Crowd Pleaser option, our team wrote and performed a one-act play.  And “play” we did.  Yes, it’s goofy and hokey.  But it conveys a message that though we have a fun side, we are all serious about our coffee.

So now, we present to you Randy and Crowd Pleaser Man:

http://vimeo.com/62370897

We have been working on a few other videos over the last few months, and cannot wait to share them with you.  Cheers!